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consumer psychology

The Psychology of Consumer Behavior and Its Importance

Ever wonder why consumers prefer one brand of product over another? Or how marketers influence consumersbuying decisions, their choices, and how they convince people to buy certain goods? If these are the questions brimming at the top of your mind,......

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online review

Online Review Statistics that Can Improve Your Business

Whether you own a business or manages one, online reputation is everything as your customer will definitely look your business up online. This means they will look for reviews about your business before making a purchase. In fact, a whopping......

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consumer complaints

Why are Customer Complaints Great for Your Growing Business?

Customers are the lifeblood of any business. The more the customers, the higher the growth. The higher the level of customer satisfaction, the greater the customer retention. Customer satisfaction is the key to the success of any business. What happens......

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business ideas

Great Business Ideas to Consider During and After COVID-19

It’s been months the whole world has been at a standstill due to the COVID-19. From economic fallout to countries lockdown to businesses shutdown, this pandemic no doubt has a grave effect on humanity. However, every crisis comes with its......

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